1.) Personal and caring: Like a good friend taking care of your needs and wishes. Or Short, straight to the point, professional

I LIKE BOTH. WHILE I WANT A SITE TO FEEL WARM AND PERSONAL, I WANT THE INFO AND I WANT IT FAST. SO MAKE IT VERY EASY FOR ME TO FIND WHAT I WANT. MAYBE INCLUDE A SEARCH BOX, OR A WAY TO SORT LISTINGS BY PRICE, # OF BEDROOMS, FIREPLACE, ETC. ALSO KEEP THE NAVIGATION SIMPLE.


2.) Photography is very important. The more pictures the better, and of course the floor plan for each object is a must or Short descriptions…not so much blah blah…price is the major thing

ON THE INITIAL LISTINGS PAGE, A PHOTO WITH THE PRICE AND BRIEF DESCRIPTION IS FINE. THEN IF I'M INTERESTED, I'D LIKE IT TO GO TO ANOTHER PAGE WITH FLOOR PLAN AND A LOT OF DETAIL. HANNELORE, ALWAYS HAVE YOUR CONTACT INFO ON EVERY PAGE; IF THEY ARE INTERESTED IN A HOME, THEY SHOULD NOT HAVE TO SEARCH AROUND FOR YOUR CONTACT PAGE AND LOSE THE LISTING THEY ARE INTERESTED IN.

3.) Leisure music in the background, with a lovely slide show of the area and their highlights….just to get in the mood or No music. Get straight to the point and don’t waste my time.

I BROWSE WITH MY SPEAKERS OFF. MUSIC IS A TRICKY THING; IT MAY MAKE YOUR SITE SEEM MORE HIGH-TECH, BUT YOU'RE NOT SELLING HIGH-TECH THINGS, YOU'RE SELLING HOMES. I WOULD SKIP THE MUSIC; NO MATTER WHAT YOU CHOOSE, SOMEONE WON'T LIKE IT. IF IT'S NOT THERE, NO ONE WILL MISS IT.

REGARDING A SLIDE SHOW, THOSE ARE NICE IF THEY LOAD VERY FAST. I WOULD NEVER PUT ON THE VERY FIRST (SPLASH) PAGE OF YOUR SITE. IF PEOPLE HAVE A SLOW COMPUTER, THEY WILL NOT WAIT FOR IT TO PLAY OUT, THEY'LL JUST LEAVE YOUR SITE. I WOULD PROBABLY SKIP THE SLIDE SHOW EXCPET MAYBE FOR THE LISTINGS, IF YOU HAVE MULTIPLE IMAGES OF EACH HOME. THAT WOULD BE WONDERFUL TO SEE A SLIDE SHOW OF THE HOUSE I'M INTERESTED IN.

4.) Interested in the realtors background and how long they are in businesS Or The less irrelevant info the better.

IF YOU'VE BEEN IN BUSINESS A LONG TIME, OR HAVE THE DESIGNATION OF TOP SELLER, ETC, THEN BY ALL MEANS SHARE IT WITH YOUR CLIENTS. IT WILL GIVE THEM CONFIDENCE. IF THERE'S NOTHING OUT OF THE ORDINARY, THEN I WOULD STILL HAVE AN "ABOUT US" TYPE OF PAGE WITH YOUR PHOTO AND A BRIEF BIO AND THE TYPE OF SERVICE YOU CAN PROVIDE.

5.) Value good linkS Or never look at links.

I WOULD LOOK AT LINKS LIKE SCHOOL DISTRICTS, MORTGAGE RATES, ETC, BUT REMEMBER THAT LINKS CAN TAKE PEOPLE OFF YOUR SITE AND TO ANOTHER ONE. I WOULD GO LIGHT ON THE LINKS, AND IF POSSIBLE JUST TRY TO HAVE THE PERTINENT INFO ACTUALLY ON A PAGE ON YOUR SITE. IT'S GOOD TO GIVE THE VISITORS A REASON TO CALL YOU, SO DON'T GIVE THEM EVERY BIT OF INFO.

6.) Colour scheme lifts my mood. Like
Blue and white, fresh and clean Warm colours, orange, yellow and red Black and white, classy and cool, with a dab of red

IN THE US, IT SEEMS BLUE AND RED ARE VERY POPULAR COLORS FOR REAL ESTATE. WHATEVER YOU CHOOSE, MAKE IT EASY ON THE EYES. NO DARK BACKGROUNDS WITH LIGHT TYPE - TOO HARD TO READ. KEEP THE SITE WHITE OR CREAM WITH ONE MAIN COLOR, THEN ADD A DASH OF TWO OTHER HIGHLIGHT COLORS. RARELY SHOULD YOU GO MORE THAN THREE COLORS; IT BECOMES OVERWHELMING. REMEMBER, YOU ARE SELLING REAL ESTATE, NOT DESIGN SERVICES THAT MIGHT REQUIRE A BIT MORE COLOR.