Time for a story.
I had to go to the ophthalmologist today. It was a new patient visit to this particular doctor, but I had been to this facility before. The young lady at check-in asked if all my information was still correct. I said "yes", but had already handed her my insurance card. She found me in the system, so really didn't need my card, but before returning it to me, she checked it against her computer screen. My co-pay had been $25 and she noticed (from my card) that it had risen to $40. She was apologizing left and right, "I am so sorry. It has gone up, I am so sorry. I'll have to ask to see your credit card again, I am so sorry." I handed her my credit card and, without thinking, said, "I'm thankful it isn't $100." And, guess what, it wasn't a trite remark... I actually felt IT! It was an unconscious recognition!!! Heehee, progress.